One-Column Scripting Strikes Back

Now for a second practice attempt (woodshedding, as Dr. W would say) at the web 2.0 "mash method" for scripting, this time using one of my favorite commercials ever. Weird to think about, isn't it? Favorite commercials?

At the time, I didn't realize that this would end up being the longest commercial script ever. So many different shots! Craziness.



SCENE #1: ESTABLISHING SHOT - AN ELEPHANT'S SECTION IN A ZOO - ZOOKEEPER, ELEPHANT, AND MONKEY. MASTERCARD LOGO IN BOTTOM RIGHT CORNER
Uplifting music starts

SCENE #2: MS OF ZOOKEEPER AS HE SNEEZES
Uplifting music cont.
Zookeeper: Achoo!

SCENE #3: MS OF MONKEY LOOKING CONCERNED
Uplifting music cont.

SCENE #4: MS OF ZOOKEEPER
Uplifting music cont.

SCENE #5: FS OF ZOOKEEPER AND MONKEY LEAVING ZOO
Uplifting music cont.

SCENE #6: MS OF ELEPHANT, CUT TO CU OF ELEPHANT'S TRUCK PICKING UP MASTERCARD
Uplifting music cont.

SCENE #7: MS OF ELEPHANT AND ZOO SIGN
Uplifting music cont.

SCENE #8: WS OF ELEPHANT WALKING ACROSS FIELD TO CITY
Uplifting music cont.

SCENE #9: FS OF ELEPHANT IN RESTAURANT - TEXT AT BOTTOM OF SCREEN - SOUP: $4
Uplifting music cont.
Voiceover: Soup - four dollars

SCENE #10: CUT TO CU OF ELEPHANT TRUNK USING MASTERCARD PAYPASS
Uplifting music cont., beep of Paypass

SCENE #11: FS OF ELEPHANT, PHARMACIST IN PHARMACY - TEXT AT BOTTOM OF SCREEN - MEDICINE: $11
Uplifting music cont.
Voiceover: Cold medicine - 11 dollars

SCENE #12: MS OF ELEPHANT USING MASTERCARD PAYPASS
Uplifting music cont., beep of Paypass
CUT TO FS OF ELEPHANT AND PHARMACIST

SCENE #13: MS OF ELEPHANT AND SALESWOMAN IN HOUSEWARES STORE - TEXT AT BOTTOM OF SCREEN - BLANKET: $24
Uplifting music cont.
Voiceover: Blanket - 24 dollars

SCENE #14: CU OF MASTERCARD PAYPASS
Uplifting music cont., beep of Paypass

SCENE #15: FS OF ELEPHANT WALKING TOWARDS COTTAGE
Uplifting music cont.

SCENE #16: MS OF ZOOKEEPER IN CHAIR - TEXT AT BOTTOM OF SCREEN - MAKING IT ALL BETTER: PRICELESS
Uplifting music cont.
Voiceover: Making it all better...

SCENE #17: FS OF ELEPHANT, ZOOKEEPER, AND MONKEY IN LIVING ROOM
Uplifting music cont.
Voiceover: Priceless.

SCENE #18: CUT TO BLACK, MASTERCARD END CREDIT
Uplifting music cont., beep of paypass
Voiceover: With Paypass on your Mastercard, just tap and go

SCENE #19: FS OF ELEPHANT, ZOOKEEPER, AND MONKEY IN LIVING ROOM
Uplifting music cont.